The

FULL

LIBRARY

MARKETING made better with PSYCHOLOGY

Student RATING

4.86 / 5
378 Student Ratings

Time COMMITTMENT

20 Hours to Complete Training & Workbooks

Learning TYPE

Self-Paced. Video, Written & Audio Content

Enrollment OPTIONS

PAY-IN-FULL: $2,999 USD

PAYMENT PLAN: $299 USD x 12 MONTHS

Most MARKETING COURSES give you “HACKS”.

We give you a SYSTEM.

If you’ve ever found yourself saying:

“Our story isn’t coming through in our content.”
“We’re doing so much, but it all feels disconnected.”
“I can’t sum up my brand in one powerful sentence.”
“We’ve been consistent, but we’re not cutting through in competitive markets.”

…then you already know the problem: there’s no clear, psychology-driven strategy holding it all together.

The FULL LIBRARY™ is that STRATEGY and the COMPLETE TOOLKIT to EXECUTE IT.

What’s INCLUDED?



12 Hrs of Video Instruction



29 Templates & Tools



Lifetime Access to Program

REQUIREMENTS

Service-based, coach-based, and eCommerce brands.
Suitable for brands at every stage — from pre-launch to well-established.
No prior marketing or psychology experience needed.

Not recommended for:

Creator-led brands where the primary offer is content itself. You must be selling a product or service.

→ LEARNING outcome

Gain absolute clarity on your audience, message, and positioning so every piece of marketing connects and converts.

→ LEARNING outcome

Build and implement a psychology-driven marketing system that aligns every campaign, platform, and touchpoint.

→ LEARNING outcome

Develop the mindset and execution habits to scale sustainably and lead with confidence.

Course CONTENT

Step One: The Method

Your brand’s psychology-first strategy.

We help you map your audience, brand strategy, content persona, and funnel in a way that feels clear and powerful — so you know exactly what to say, where to say it, and how to make people care.

Your Audience Strategy
- Introduction & Examples
- Who Are Your Audiences?
- Demographics
- Psychographics
- Audience Schemas™ & Quiz
- Pain Points
- Transformation
- Segmenting
- ChatGPT Prompts for Clarifying Audiences
- Audience Question List
- Example Strategies
Your Brand Strategy
- Introduction
- Brand Approach
- Brand Offering
- Brand Features & Benefits
- Brand Personality
- Brand Values
- Brand Mission & Vision Statement
- Brand Essence
- Brand Story
- Brand Archetype & Quiz
- Brand Aesthetic & Examples
- ChatGPT Prompts
Your Content Persona
- Discover Your Content Persona
- The Content Persona Equation™
- Brand Content Topics
Your Customer Journey Funnel
- Introduction
- Top of Funnel Breakdown
- Middle of Funnel Breakdown
- Bottom of Funnel Breakdown

Step Two: The Action

Your platform mastery plan.

We strip away guesswork with up-to-date, real-world guidance on the platforms that matter — from Instagram to TikTok, LinkedIn, Pinterest, Meta Ads, email marketing, and website optimisation — with templates, examples, and insider partner knowledge.

Mastering Social Media
- Content Builder Template
- Intro to Social Media Marketing
- Becoming the Digital Creator
- Platforms to Use
- Content Formats & Examples
- Hooks & CTAs
- Captions & Hashtags
- Content Planning like a Pro
- Content Planning Tool (ClickUp Template)
- Video Content Checklist
- Maximising Engagement
- Optimise Your Profile
- Repurpose Your Content
- Optimise Your Content
- What’s Next?
iPhone Content Creation
- Introduction
- Capturing Content on iPhones
- Lighting, Mics & Equipment
- The Art of Repurposing
- Repurposing Matrix
- Editing for Beginners
Winning Websites
- Which Website Platform?
- Writing High Converting Web Copy
- Designing a Winning Website
- SEO Basics
- Extras Your Web Agency Wish You Knew
- Domain, Hosting & CMS
- Optimising for AI Search & ChatGPT
- Tools:
  - The Ultimate Web Audit Checklist
  - The Perfect Homepage Design (3 examples)
  - Winning Landing Page Layout
  - Website Copy Prompts
  - Website Copy Deck Template
  - Website Copy Frameworks
  - Website Privacy Policy & Terms of Use Template
Email Expander
- Email Marketing 101
- Email Marketing Platforms
- Growing Your Email Database
- Deciding on a Lead Magnet
- The Welcome Series Flow
- The Abandoned Cart Flow
- The Post Purchase Flow
- The Pre-Discovery Call Flow
- The Pre-Appointment Flow
- Email Copy Best Practice
- Email Design Best Practice
- Email Metrics: The BAsics
- Tools:
  - Fill-In-The-Blank Copy Templates
  - 10 Week Sample eDM Plan
Paid Ads Amplifier
- Paid Ads 101
- Choosing Paid Ad Platforms
- Analytics & Tracking 101
- Setting the Ad Budget
- Fundamentals of Audience Targeting
- Winning Ad Creative
- Creating an Ad Strategy
- Live Build
- Tools:
  - Paid Ads Strategy Template

Step Three: The Mindset

Your million-dollar missing piece.

Because knowing what to do is useless if you don’t have the resilience, vision, and execution habits to do it.

You’ll build the mindset that lets you scale without burning out, using the same tools our founder used to turn a business from nearly $100k in debt to consistent $90k profit months.

Power of the Mind
- Introduction
- The Subconscious Mind
Living in Alignment
- Your Life Values
- Manifestation
Goals & Vision Boarding
- Non-Believer Bootcamp
- Your Life Values
- Life Values List
- Vision Board Canva Template
- Vision Board Example
- Vision Board Process
Activtions
- Introduction to Activations
- Ultimate Digital Creator Activation
- Hold Space for More
- Energy Upgrade Walking Activation
- Abundance Sleep Activation

Additional Support Options

Whilst The Full Library™ is designed as a self-paced, stand-alone program, you’re never alone on your marketing journey.

As an enrolled student, you gain access to exclusive, discounted advisory support that suits your budget and support needs:

Voice Note Coaching Service ($US 22 per question)
1:1 Coaching Sessions ($US 349)
Option to Upgrade to Full Advisory with Reduced Minimum Term for Full Library Students only

What’s INCLUDED?



12 Hrs of Video Instruction



29 Templates & Tools



Lifetime Access to Program

REQUIREMENTS

Service-based, coach-based, and eCommerce brands.
Suitable for brands at every stage — from pre-launch to well-established.
No prior marketing or psychology experience needed.

Not recommended for:

Creator-led brands where the primary offer is content itself. You must be selling a product or service.



SATISFACTION guaranteed

We’re confident The Full Library™ will be the best investment you make in your brand.

If you enrol and decide it’s not for you, you have 48 hours from purchase to change your mind.*

We’re proud to say that no student has ever used this guarantee — once they see inside, they know it’s exactly what they need.



LEARN from PROVEN STRATEGISTS



Do it in your OWN TIME



INSTALL a COMPLETE MARKETING SYSTEM



GET a CERTIFICATE, ADD IT TO YOUR RESUME

This is not another “how-to” marketing course.

It’s the only program that installs a psychology-driven marketing system inside your business — so every message, campaign, and piece of content connects, converts, and compounds over time.

You’ll stop chasing tactics and start leading with a proven framework that works for service-based, coach-based, and eCommerce brands — whether you’re pre-launch, newly launched, or already established.

This isn’t theory. It’s the same system we’ve used to help Advisory brands go from unclear and underperforming to strategically unstoppable.

Listen how Katie from Sabbia Co.’s 5x’ed her profit in just months in the full podcast interview

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Enrol TODAY.

The Full Library™ is available for you to start at any time. You’ll get instant access to all modules, tools, and resources — and you can work through them at your own pace, now with lifetime access.

PAY-IN-FULL: $2,999 USD

PAYMENT PLAN: $299 USD x 12 MONTHS

Risk-free With Our 48-hour Satisfaction Guarentee*